Loose alliance: texts.
Friendship: cell phone.
Intimacy: land line.
in most cases, if we're not face to face or hearing the tone of each others' voices, words are very easily misconstrued. text messages and emails can be tone deaf, especially if they're being exchanged with strangers. so we judge each other with these shallow first impressions by constructing preconceived notions about how a person is and attach these notions to who we think they are without really getting to know them. everyone has good in them, but everyone also has their shortcomings, faults, flaws, insecurities...
most of us are trying our best to BE the best we can be, but that doesn't mean we don't stumble and err once in a while.